In a first-of-its kind initiative, Bengaluru-based cab aggregator Ola has launched a comprehensive in-trip insurance program for its customers across India. This program is an extension of the ‘Chalo befikar’ insurance program that it initially launched for its driver partners, which is now being offered to its customers as well.
Ola has partnered with Acko General Insurance to launch this program designed to benefit its customers across 110+ cities. A user booking an Ola ride can opt for an in-trip insurance cover while booking the ride at a premium of Rs 1 for all intra-city travel, Rs 10 for Ola Rentals and Rs 15 for Ola Outstation.
The program is being rolled out for customers in major metros and will eventually be scaled up to all cities, covering the entire base in the coming weeks.
The insurance program provides benefits in cases of loss of baggage or laptops, missed flights, accidental medical expense, ambulance transportation cover, and much more. The optional in-trip insurance program can be purchased through the Ola app.
“We are thrilled to introduce in-trip insurance for our customers under the ‘Chalo Befikar’ insurance program. Just for INR 1, Ola customers can avail an insurance policy of INR 5 lakh which will also provide cover for missed flights, loss of baggage, loss of laptop, emergency hotel requirements, and many more. The launch of this initiative, a first of its kind in India, reiterates our resolve of building customer-first solutions,” Vishal Kaul, Chief Operating Officer at Ola said.
The claims can be made through the Ola app as well as Acko’s website, mobile app and, call center. Ola’s partnership with ICICI Lombard General Insurance will be live in the coming months.
For customers to avail in-trip insurance program, they are either prompted while booking a ride or can go to the profile section and turn it on, after which it will be charged on all rides unless it is turned off.